I was looking at my tweet mentions and came across this:
È Pi Pan In Acciaio E Riciclabile
DISCO D'ACCIAIO PER QUATTRO STAGIONI - Il network statunitense Good news reuse, che produce oggetti sostenibil per il mercato del food and beverage, ha lanciato una proposta: Pi Pan, disco realizzato in acciaio… Read More »Discovered on Google News about 1 Day agoI 

Our press release made it to Europe and below is the one posted on a Sicilian site. Here's the link:http://www.corriere.it/ambiente/11_ottobre_06/pizza-riciclo-acciaio-serafini_3364862e-f022-11e0-afdf-a2af759d2c3b.shtml

All of a sudden I'm getting contributions on our campaign and a slew of emails from Italians who want the Pi Pan, want to manufacture the Pi Pan, partner on the Pi Pan and represent the Pi Pan in Europe. I even received an inquiry from a hotel chain in Hungary.

Too bad I can't read Italian! 

CARTONI SPORCHI NON POSSONO ESSERE SMALTITI NEI BIDONI PER IL RICICLO DELLA CARTAIl vero contenitore eco per la pizza?
È Pi Pan in acciaio e riciclabileSi può impegare più di mille volte e il suo costo è ammortizzato già dopo una trentina di utilizzi

Il contenitore Pi PanMILANO - Solo negli Usa sono tre i miliardi di cartoni per la pizza in circolazione. E molti di essi non possono essere riciclati a causa degli avanzi rimasti attaccati al contenitore. Da noi, poi, le cose non vanno certo meglio. Secondo un sondaggio, solo un italiano su sei butta il contenitore nel sacco nero, con il 70,6 per cento che insiste a lasciarlo cadere nel bidone bianco, inconsapevole di compiere un gesto inutile se la carta è stata a contatto con cibo e condimenti.

DISCO D’ACCIAIO PER QUATTRO STAGIONI - Il network statunitense Good news reuse, che produce oggetti sostenibil per il mercato del food and beverage, ha lanciato una proposta: Pi Pan, disco realizzato in acciaio inossidabile con materiali riciclati e certificati, proprio come si fa per il riutilizzo delle bottiglie di plastica. Il contenitore si presta a essere impiegato per più di mille volte e il suo costo è ammortizzato in una trentina di usi. Inoltre il design è pensato per una consegna a domicilio comoda e per conservare il calore della pizza, se il consumatore decide di lasciarla a metà. Con un beneficio di educazione ambientale e una riduzione dei rifiuti che si va ad aggiungere al comfort. Niente più scene nei film, dunque, in cui il bello e dannato (o la bella e dannata) di turno fanno colazione con la fetta unta rimasta lì nel cartone, dopo una notte di bagordi? In realtà Pi Pan non è ancora su mercato. È piuttosto una startup. E i suoi creatori hanno deciso di raccogliere i fondi necessari alla commercializzazione per mezzo di Idiegogo, network e piattaforma globale di fundrising in rete.

LE REGOLE ITALIANE - Anche in Italia e a Napoli, entrambe patria della pizza, si è pensato a soluzioni simili. L’anno scorso Comieco ha lanciato proprio nel capoluogo partenopeo un cartone più ecologico il cui coperchio poteva essere facilmente strappato garantendo una comoda differenziazione dalla carta «contaminata». E se l’idea di Comieco era piaciuta ai napoletani anche per la sua garanzia di materiali a norma, le associazioni dei consumatori periodicamente segnalano i rischi di contenitori da cibo fuori legge. Secondo l’Unione nazionale dei consumatori, la scatola deve essere fabbricata rispettando il decreto ministeriale del 21 marzo 1973, secondo cui i contenitori per alimenti umidi e grassi (la pizza per l’appunto) devono essere prodotti esclusivamente con carte di pura cellulosa e senza contenuti di macero. Peccato che in passato nei cartoni da pizza sia stato ritrovato di tutto: dal piombo, ai materiali ottenuti riciclando rifiuti cartacei di telefax e fotocopiatrici, ad alte quantità di diisobutilftalato, un solvente usato nel processo di riciclaggio della carta per togliere inchiostri e coloranti. Inoltre, sempre secondo l’Unione dei consumatori, pur essendo richiesto l’uso di pura cellulosa e vietato l’impiego di materiali da macero, «non esiste l’obbligo di apporre sulle scatole da pizza alcuna dichiarazione che attesti l’adeguamento a questa norma da parte dell’azienda produttrice». Così il consumatore non sa di che cosa è fatta la carta che contiene la sua margherita.

IL RAGAZZO DELLE PIZZE DEL FUTURO - In realtà esistono norme europee che stanno andando verso un maggior controllo anche in questo ambito. Ma non tutti sono coscienziosi allo stesso modo ed è un attimo trovare chi sgarra. Insomma, i problemi sono tanti. E potrebbero essere risolti da soluzioni intelligenti come quella dello studio di design americano. Packaging simili stanno prendendo piede anche in Italia, con aziende che hanno scelto di intraprendere questa strada. Abbandonando definitivamente la filosofia dell’usa e getta. Starà però ai consumatori stabilire se preferiscono ancora il vecchio cartone o se accettano di vedersi recapitare a casa una pizza in un disco che viene riportato indietro dal fattorino.

Marta Serafini
06 ottobre 2011(ultima modifica: 07 ottobre 2011 16:41)


 
 

Okay...this is the absolute last revision for the press release, after my heading was rejected by PRWeb. Oh well, I am new to this. The next time I post a Press Release it will be a fresh idea, I promise.

Good News Reuse
everyone can use good news

Press Release
For Immediate Release
Good News Reuse™ Set to Launch First Reusable Pizza Container Made from Sustainable Materials to Replace the 3 Billion Cardboard Pizza Boxes Thrown Away Every Year

Good News Reuse™ has developed the world’s first reusable pizza container made from sustainable materials to replace the 3 billion single-use cardboard pizza boxes thrown away in the United States every year.

Mill Valley, CA September 19, 2011        

We throw away over 3 billion single-use cardboard pizza boxes in the United States every year. Good News Reuse™, a Mill Valley, CA start-up, has a sustainable solution – the world’s first reusable pizza container made of thin, food-grade stainless steel, reusable over 1,000 times.

To fund the idea, Good News Reuse™ founder Susan Lopes has launched an online campaign on IndieGoGo. She is counting on community support from environmentalists and pizza lovers to raise funds to launch the Pi Pan, a reusable pizza box.

IndieGoGo is a “crowdfunding” website where entrepreneurs can raise seed money for innovative ideas. Visitors to IndieGoGo can contribute as little as $5 or up to $25,000 or more, and are rewarded with perks. Good News Reuse™ has set its goal at $70,000, the minimum needed to fund Pi Pan prototypes and samples. The campaign runs until Monday, October 17, 2011.

“I chose IndieGoGo,” says Lopes, “because you can spread the word quickly to a lot of people. Our company has a strong educational message - the importance of reusing. IndieGoGo allows you to promote your brand and message, not just a specific project.” In keeping with the company’s long-range mission, Good News Reuse™ is partnering with MiiR’s one4one initiative. Eligible contributions to Good News Reuse™ will provide clean water to people in need for an entire year.

The patent-pending Pi Pan is made of commercial food grade stainless steel and is as thin as a reusable water bottle. It is BPA-free, does not contain other unhealthy chemicals, and is reusable for 1,000+ times.

Good News Reuse™ believes that the introduction of reusable products in businesses, institutions, and schools will make a huge impact on resource conservation. The act of replacing single-use products provides an opportunity to create life-long healthy habits, particularly among young children.

“People are always shocked to learn how many pizza boxes we throw away every year, enough to circle the earth 26 times. They are also surprised to find out that food-stained pizza boxes are not recyclable, only commercially compostable. Pizza boxes are crowding our landfills,” says Lopes, “but we all love pizza so help us change the box!”

About Good News Reuse™: 

Good News Reuse™ is a start-up dedicated to reducing waste in the food and beverage industry. Good News Reuse™ designs sustainable solutions to replace single-use disposables with reusable products. 

Once profitable Good News Reuse™ will donate at least 1% of annual sales to nonprofits working to protect the environment and promote environmental awareness.

Links:

IndieGoGo Campaign: http://www.indiegogo.com/GoodNewsReuse?a=204267&i=emal

URL: http://www.goodnewsreuse.com

Facebook: https://www.facebook.com/GoodNewsReuse?sk=wall

Twitter: @goodnewsreuse

###

Contact: Susan Lopes * susan@goodnewsreuse.com * +1 415 265 5776

 
 

Today we launched our campaign on IndieGoGo! At last!!! Here's the link if you want to check out our video and the scoop on  our first reusable product, the Pi Pan. http://www.indiegogo.com/GoodNewsReuse?a=204267&i=emal 
We would greatly appreciate your support.

The Pi Pan is a reusable pizza container that we designed after learning that Americans throw away 3 billion (yes billion) pizza boxes every year. 

Today I also wrote my first ever press release. Hopefully you'll be reading this again and again as the word gets out.

Good News Reuse™ launches a funding campaign on IndieGoGo for a reusable pizza box
“everyone can use good news”

Good News Reuse™, a start-up devoted to reducing waste in the food and beverage industry, has spearheaded an online funding campaign on IndieGoGo. Founder, Susan Lopes, is counting on community support to raise funds for their first product, the Pi Pan, a reusable pizza box. With enough backing, Lopes will launch the Pi Pan, which was designed to replace the 3 billion cardboard pizza boxes thrown away in the USA each year.

IndieGoGo is an online “crowdfunding” website where entrepreneurs have an opportunity to present their ideas to a supportive community to raise seed money. People can show support by contributing as little as $5 or up to $25,000 or more, and be rewarded with perks from the creator. Good News Reuse™ has set their goal at $70,000, the minimum amount needed to fund the manufacturing of the Pi Pan prototype and samples. There is a 34-day fundraising window and the campaign ends on Monday, October 17, 2011.

When asked why we opted to launch on IndieGoGo, Lopes stated “You can spread the word quickly to a lot of people and, our company in particular, has a strong educational message to get out to the masses. IndieGoGo also allows you to promote your brand, not just a specific product, in a transparent way. We are excited to announce, from the onset, that we are partnering with MiiR’s one4one initiative for some of our perks. Each contribution for a reusable water bottle will provide clean water to a deserving person for an entire year. This is in keeping with the company’s long-range mission to give back to environmental causes.”

To learn more about Good News Reuse™ and the Pi Pan visit our campaign at:
http://www.indiegogo.com/GoodNewsReuse?a=204267&i=emal 

The patent-pending Pi Pan is made of thin commercial food grade stainless steel and is as thin as a reusable water bottle. It is reusable for 1,000+ times. It is BPA-free and does not contain other unhealthy chemicals.

Good News Reuse™ believes that the introduction of reusable products in businesses, institutions, and schools will make a huge impact on resource conservation. The act of replacing single-use products will also provide an opportunity to create life-long healthy habits, particularly among young children. Ultimately, Good News Reuse™ wants all pizza lovers to have a reusable Pi Pan and it will be available for purchase on their website.

“People are always shocked to learn that we throw away 3 billion cardboard pizza boxes every year in the USA. That’s enough to circle the earth 26 times. They are also surprised to find out that food-stained pizza boxes are not recyclable, only commercially compostable. That ends up being a lot of waste in our landfills,” says Lopes.

About Good News Reuse™: 
Good News Reuse™ is a start-up dedicated to reducing waste in the food and beverage industry. Good News Reuse™ designs sustainable solutions to replace single-use disposables with reusable products. 

Once profitable Good News Reuse™ will donate at least 1% of annual sales to nonprofits working to protect the environment and promote environmental awareness.

Learn more about Good News Reuse™ at http://www.goodnewsreuse.com.

Contact:
Susan Lopes
susan@goodnewsreuse.com